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The Most Elegant Partnership You'll Pour All Year

You already have the vineyard, the tasting room, and the ambiance. We already have the vendors and shoppers eager to spend a beautiful day outdoors. When we combine them, your winery fills with new guests — people who fall in love with your wine and become loyal customers for years to come.

The Process

How It Works — 4 Simple Steps

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We handle every detail of the vendor market from start to finish. Your winery staff simply focuses on what they do best — sharing exceptional wine with new guests.

01

You Say Yes

Contact us to reserve your date. We confirm availability and add your winery to our TX Sip N Shop event calendar at absolutely no cost to you.

02

We Fill the Market

We recruit 15–30 quality local vendors — jewelry, candles, boutique clothing, artisan goods, and more. Every vendor pays us a table fee. You pay nothing.

03

We Market the Event

We promote your winery across social media, email campaigns, and local community groups — bringing hundreds of shoppers and new wine lovers directly to your property.

04

You Pour & Profit

Show day arrives. We set up and manage everything. Your staff pours wine for a full house of engaged shoppers. Every bottle sold is yours to keep — 100%.

Why Wineries Love This

What's In It For You

Our winery partners discover that a single TX Sip N Shop event can introduce their brand to hundreds of new guests who might never have visited on their own — and many become loyal wine club members and repeat visitors.

  • 🍷

    More Wine Sales

    Hundreds of happy shoppers in a beautiful outdoor setting are highly inclined to sit down, taste, and buy. Your wine sales on event day will reflect it.

  • 👥

    Brand New Wine Lovers

    Many shoppers have never visited your winery. Your event becomes their first experience — and a memorable one that brings them back again and again.

  • 📱

    Organic Social Exposure

    Every vendor posts, tags your location, and shares stories. Your winery gets beautifully featured across dozens of Instagram and Facebook accounts for free.

  • 🎪

    We Handle Everything

    Vendor recruitment, tent setup, event day management, and full teardown — all handled by our team. Your staff pours wine. That's it.

  • 📅

    Perfect for Slower Days

    Choose any date that works with your winery calendar. We turn a quiet Saturday into a vibrant, full-property experience your guests will rave about.

  • 🌿

    Grow Your Wine Club

    New guests who discover your winery through our event are prime wine club recruits. Many partners report meaningful club sign-ups on every event day.

30%
Average revenue increase wineries experience
when hosting pop-up market events
20+
Vendors per event
300+
New guests to your winery
$0
Cost to your winery

Having the outdoor vendor market on our grounds brought in so many new faces. Guests were shopping, sipping, and signing up for our wine club all afternoon. The team handled everything — our staff just poured and enjoyed the day right along with our guests.

— Winery Partner, Texas Hill Country
🍇   Event Gallery   🍇
Everything Included

We Arrive With Everything

You provide the beautiful setting and exceptional wine. We bring absolutely everything else needed to produce a stunning outdoor vendor market on your property.

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Pop Up Tents

Professional 10×10 canopy tents for every vendor — set up and ready before guests arrive.

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Tables & Chairs

Every vendor space is fully furnished — no vendor needs to bring or haul a thing.

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Curated Vendors

Pre-screened quality vendors only — jewelry, candles, boutique goods, and artisan crafts.

📣

Full Marketing

Social media campaigns, email promotions, and community outreach featuring your winery by name.

🎶

Live Music

Optional live acoustic or jazz music to complement the wine and shopping atmosphere.

🧹

Setup & Teardown

Our crew handles full setup before the event and complete teardown after — your property stays pristine.

Your Cost to Host
Is Exactly Zero Dollars

We are not a venue rental company. We are a partner. Our revenue comes entirely from vendor table fees — never from you. Your beautiful property is your contribution. Everything else belongs to us to organize and execute. No contracts. No catch. No hidden fees of any kind.

Reserve Your Date — It's Free
Questions & Answers

What Wineries Ask Us

How much outdoor space is needed?
A minimum of 3,000–5,000 square feet of relatively flat outdoor space works beautifully for a smaller event. Larger vineyard grounds, patios, or parking areas can accommodate 20–30 vendor tents. We assess your property on a brief call and give you an exact vendor count we can fit comfortably.
Do we need permits for an outdoor vendor event?
In most cases events held on private winery property do not require additional city or county permits beyond your existing operating licenses. We research the specific requirements for your location in advance and manage any necessary filings entirely at our cost.
Do we share wine sales or tasting fees with you?
Absolutely not. Every dollar your tasting room and wine sales generate on event day belongs entirely to your winery. We earn our revenue solely from vendor table fees. We have zero claim on your wine revenue — the more you sell, the better, because it means we created a wonderful event for everyone.
How far in advance should we book?
We recommend booking 4–6 weeks in advance so we have adequate time for vendor recruitment and marketing. That said, we have produced excellent events on shorter notice. Reach out and we will tell you exactly what dates are available for your area.
What happens if the weather is bad?
All vendor tents are fully weatherproof canopy structures that handle light rain without issue. In the event of severe weather we coordinate with you to reschedule to the next available date at no cost or penalty to either party.
Can we host recurring events throughout the year?
Yes — and recurring events are our favorite partnerships. Seasonal markets at your winery — spring, fall, holiday — build a loyal community that plans their calendar around your property. We offer priority scheduling and preferred planning to wineries who commit to multiple events per year.
What kinds of vendors attend these events?
We curate vendors specifically to complement the winery atmosphere — handmade jewelry, artisan candles, boutique clothing, home décor, gourmet food products, and local makers. We do not allow competing wine, beer, or beverage vendors. The shopping experience is designed to enhance your guests' time on your property, not distract from it.
Ready to Partner?

Reserve Your Free Event Date

Fill out the form below and a member of our team will be in touch within 24 hours to discuss available dates, your property, and how we make it all happen.